Lynxxx, aka Chukie Edozien, made a name for himself with his self-styled jollof music on his label Syndik8 records, rapping and singing about the high life: fast cars, expensive drinks on tap, and gyrating women in videos. But he’s recently had a major change of heart, rejecting the bling lifestyle in a big way. He explained all to the BBC’s Bola Mosuro.
In his words,
“I was unfulfilled with what I was doing content wise, the market wanted the same pool of subject matter which was money, alcohol and women. It gets boring especially for somebody like me that has a background of knowledge.
“It was as if I was limiting myself like I was giving only five percent of what I know to my audience. I decided to take a break to make sure I know why I am doing music and work on music that I personally believe in because music is art and nobody should tell me what to paint”, he said.
On fans and the industry having a huge say in his creative process, he said:
“It’s a bit of both because I experimented with songs that were out of the norm and those songs were not as received as the shallow records.
“I think that at that point, that was what the listeners were looking to hear and right now, the industry is ready for real music because they have played that for so long that it has worn itself out.”
“I still make hip hop, the difference is that the shallowness and immorality has been taken out. So you are not going to see a music video from me where you have women shaking whatever. It’s not that there won’t be women but it’s going to be classier.”